1. Brief description of the work of the organization.
SOCUE is all about building a community of promotoras, community health workers. Through an innovative curriculum that involves about 150 hours of instruction, SOCUE trains promotoras to become trusted community leaders who pass knowledge, mentoring and empowerment to other people in the community in times of growth and need. SOCUE believes that indigenous communities have the inherent strength, wisdom and ability to nurture individual growth and mobilize for a better quality of life through education and access to wellness services.
2. What relationship does the organization have with OMF?
In spring 2013, SOCUE received the Open Media Foundation Multimedia and Outreach Assistance Grant. During the initial months of the project, four SOCUE members and associates completed courses in studio production, video editing and other multimedia software applications. With assistance from DOM’s director of video productions and a community engagement intern, SOCUE completed pre-planning and primary production on a short outreach video. For the project, we interviewed five individuals, including promotoras and officials in Colorado’s health system. In September 2013, we will complete the outreach video and screen the work at SOCUE’s health pachanga (party) for community elders on the 28th September. We are also moving forward with a fundraising video and a PSA to showcase how SOCUE reduces health disparities among Latinos in Colorado.
3. What are some of the organization's goals for 2013?
Some of our goals for 2013 are to contribute to the creation of a replicable and scalable community-driven, asset based model for health and wellness, increase the number of Latino older adults who know about and access culturally appropriate services, and continue to support health and wellness institutions in Colorado that have operationalized and are sustaining culturally sensitive practices.
4. How has the organization's work with OMF helped them in achieving those goals?
Through collaborative and exploratory discussions with OMF, SOCUE has developed skills to narrow down messaging to effectively identify and recruit new promotoras and to increase awareness among community members of our promotora program and other projects designed to promote health and wellness among Latinos and other marginalized communities in Colorado. On a different level, individuals with SOCUE who have directly benefited from DOM courses and hands-on video production are well-placed to recruit additional community members to integrate media creation in project that advance a diverse range of neighborhood issues..